The Clan System
Kazakhstan’s social structure has long been shaped by the clan system, an essential part of Kazakh identity. Historically, Kazakhs have been divided into three major tribal unions called Zhuz — the Senior Zhuz, Middle Zhuz, and Junior Zhuz — each consisting of various clans -"Ru" that formed the backbone of community life, defining kinship, traditions, and roles within society.
In the Mangistau region, the dominant group is the Junior Zhuz, and the most prominent clan here is the Aday (Adai). Known for their deep connection to the land, resilience, and proud heritage, the Aday people have preserved their customs through generations. Like many Kazakh clans, they use a distinctive symbol called a tamga — a kind of ancestral emblem used historically to mark livestock, property, and gravestones.
The Aday tamga is a bold, upward-pointing arrow (↑), symbolizing progress, strength, and unity. Even today, this symbol can be seen throughout Mangistau — engraved in stone, worn as jewelry, or integrated into local designs — as a living connection to a shared past.
While the modern world has transformed much of everyday life, the clan system still plays a quiet but respected role, especially in Mangistau, where ancestry and tradition continue to shape identity and community bonds.